Konglish Beauty

Review: Mamonde Big Eye mascara

Posted in Korean brands, Mamonde, mascara, review by konglishbeauty on December 4, 2009

I thought it was time for a mascara review! I haven’t done one for over a month and I’ve been busy testing so I’ve a few to spill the beans on.

First up is Mamonde Big Eye mascara. Mamonde is a Korean brand which is a lower priced range. It’s mostly found in Aritaum shops (along with Laneige and skincare brand like IOPE) and independent small cosmetics shops. This is a newish mascara which was released about 6 months ago. I picked up a couple of tubes after getting a text message from Aritaum saying they were doing a “2 for 1” deal on it. It’s cheap anyway (₩6200) so 2 for 1 made it a bona fide bargain.

Except it’s not all that. The disappointment I felt with this mascara actually made me sad. I love to champion the cheap and cheerful in make-up. Although my lemmings tend to drift towards the department store and high end, I’m just as happy rummaging around for beauty gems in dusty bargain bins like a hog sniffing out truffles. I also love a good gimmicky brush and Big Eye mascara has a rubbery comb like wand with bristles.

+ points:

  • holds a curl well
  • no smudge, long lasting, no flaking
  • removed easily with cleansing oil
  • cheap as chips

– points:

  • no volume
  • a leeeeetle bit extra length but not very noticeable
  • dries too quickly for me – this is known as “playtime” i.e. the time you have after applying a product to blend or manipulate before it sets and dries. I like to layer my mascara and push it around a bit with a lash comb. Big Eye sets too fast so you won’t be able to put on more than two coats before it dries and starts clumping.
  • Comb applicator doesn’t brush through and separate lashes efficiently and feels bulky and cumbersome.

My main gripe is the lack of playtime in the formula. I do think this mascara would be good for people who apply mascara very lightly and like a natural defined look. After a quick curl with a lash curler and one coat of this mascara you get a very natural but pretty separated look. However that’s not me, as I like to whack on the warpaint so alas, this lovely cheap mascara is a no-buy from me.

For better pictures (and to see it in action) please check out this link to a Korean reviewer. She has very closeup before and afters on her lashes which illustrate my point.

Rating: 2 out of 5.


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